Doors Close In:

2022/05/02 00:00:00

REIGN is an exclusive membership for self-led, ambitious and fiercely empathetic copywriters…

Who are ready to go from client-chasing to client magnet, turn piecemeal projects into predictable income and use their powers of persuasion to make the world a better place.

Through monthly live calls and discussions, expert advice, interviews and private masterclasses – this is a curated club where you’ll get insider access to high-level strategies, actionable guidance, and serious inspiration to take your copywriting business to the next level.

If you’re ready to boss up from freelancer to entrepreneur, turn your side hustle into multiple 6-figures and become the reigning copywriter in your domain — this is where you belong.

Where Rad Copywriters

REIGN SUPREME

Everyone talks about the freedom that comes from freelancing, but what about the frustrations?

Working long hours that end up taking over your weekends and even your vacations (uh, what vacations?)… 

Building your business (from scratch) and navigating the inevitable ups and downs of entrepreneurship alone…

Feeling lonely and disconnected from peers and the team dynamic of a “real job” while your family and friends constantly ask — “Wait… what is it that you do again?”…

Juggling multiple projects and clients (and even your day job) at the same time, leaving your highly-valuable creative reserves completely depleted

Riding the unpredictable-inconsistent-income-rollercoaster that keeps you in fear from fully going after your entrepreneurial dreams…

Chasing down invoices and feedback from clients who don’t seem to value your time or talent…

Yup, I’ve been there.

Learning a new skill and starting your freelancing business is no joke and you should be proud of yourself for getting this far – most give up.

But the truth is…

The tools, strategies, and processes you used to start your side hustle are VERY different from the ones you need to take your business to $10,000/month and beyond

The good news? You’ve already done the hardest part. You started.

Now what? 

How do you navigate the murky waters of freelancing, shift your mindset from “side gig” to “6-figure business” and become a highly-paid, highly sought-after copywriter who oozes with confidence and certainty?

Well, here’s a secret that took me years to figure out…

It’s not about WHAT you have to do to get there that’s most important…

It’s about WHO.

Who can you learn from that is a step or two ahead of you?

Who are the mentors that are willing to give it to you straight and tell you from experience where to focus your time and efforts most wisely and what sneaky pitfalls to avoid?

Who can give you access to world-class experts and teachers so you can get industry-leading mentorship, success secrets, and actionable strategies that are NOT available to the public?

Who are the like-minded, passionate, and motivated peers you want to surround yourself with daily to encourage, celebrate and challenge you?

And, possibly the most important question of them all…

Who do YOU have to become to level-up, attract higher-paying clients and build a multiple 6-figure copywriting business?

Well, I got you. I have the answers to help you get there (see, things are already getting easier). 

REIGN is for copywriters who are committed and ready to amp up their authority, cultivate high-level connections and multiply their income and impact.

So what do ya say? Let’s create a world where rad copywriters reign supreme.

Amp Up Your Authority & Attract High-Paying Clients

Discover the practices you need to feel confident in your craft, cultivate a CEO mindset, and level-up your authority so you can say sayonara to things like imposter syndrome, outdated self-sabotaging beliefs, and even unhealthy hustle-habits that deplete you. In REIGN you’ll learn to own the shit outta your highly-coveted skills, create a magnetic personal brand and take your business to the next level. When you step into your power and step up your game… you give others permission to do the same. Then sit back and watch as we make it reign.

Connect With Like-Minded Peers Who Want You To Thrive

Freelancing does NOT have to feel lonely! Amazing things happen when you belong to a community who believes in you and genuinely cares about your success. REIGN is an energizing and empowering space where you’ll build meaningful connections with other copywriters who are ready to massively step up, share wins and lessons, and hold each other accountable to epic growth. We brainstorm unconventional ideas, set (and celebrate) crazy audacious goals, share feedback on each other’s work, talk about day-to-day challenges, and get fiercely real about what goes on in our industry.

Learn Strategies To Multiply Your Income & Impact

In REIGN, you’ll get high-level mentorship from industry-leading experts you wouldn’t get access to on your own and learn all the tools, techniques, and trade secrets you need to turn your freelance hustle into a full-blown six-figure business. We’re here to help you create a life your terms, create consistent, predictable income and absolutely reign in your domain. As we rise, so does our collective power to create real and lasting change. Together we change the face of copywriting and create a ripple of positive impact across the Internet. Yeah, that’s right. We’re not here to play small, we’re here to rule the world.

Founded in 2019 by Alex Cattoni, the Copy Posse is a global army of copywriters with a passion for creating community, credibility, and conversions with nothing but powerful and precise wording. 

We’re dedicated to getting messages that matter to the masses with the type of copywriting that today’s businesses need and today’s audiences crave.

We’re SO OVER the manipulative, scammy, and severely outdated sales tactics we see being used online…

And believe that the best copywriting combines the power of authentic brand storytelling with proven direct response marketing principles.

So we’re rallying the raddest baddest crew of copywriters around the planet to help us with one mission…⁠⁠

De-douchify the internet one word at a time and make caring cool again.⁠⁠

Through our YouTube channel, online programs, and copywriting agency — we’ve helped over 230,000+ copywriters and entrepreneurs sell more products and services that genuinely help people… without selling out their integrity.

It’s the second coming of copy, and we’re leading the way. 

What You’ll Get As A

REIGN MAKER

Monthly Themes Of Mastery

Every month, we drill down on an important topic or area that’s important to your copywriting business so that you can get curated and targeted guidance to crush major milestones throughout the year and beyond.

Live Monthly Masterclasses & Q&A

Insider training and insight from industry-leading experts and world class entrepreneurs on key topics such as goal-setting, mindset, finances, time management, marketing, business, psychology, and more.

Live Reign Storm Sessions

Direct mentorship and guidance from veteran Reign Makers and Reign Leaders on monthly Q&A calls where you can ask them anything about the business of copywriting. 

Live Monthly Reign Maker Rally

Hosted by our own Reign Leaders, this is a fun and candid sesh to connect with your fellow Reign Makers, celebrate wins, set monthly goals, and meet your monthly accountability pod.

Live Monthly Member Spotlights

Tell-all interviews and case studies with featured Reign Makers as they share their best marketing strategies, behind-the-scenes tactics, and client management lessons to help streamline your success.

Extra Trainings & Actionable Guides

Frequent trainings, resources and exercises from the Copy Posse and featured experts to help you master high-level habits, supercharge your productivity and explode your businesses.

Access To The Private REIGN Community

A dedicated space to have productive discussions, share the latest tips and tools, and inspire each other to master our game and make it reign.

“Unlocked a new freaking dimension inside my brain.”

This program and Alex’s incredible guidance and expertise brought me from insecure and hiiiiiighly skeptical fresh copywriter to profitable and confident AF marketing strategist. The best part? I’m just getting started!

JANAINA

Unlocked a new freaking dimension inside my brain.

The ultimate mindset shift I never knew I needed! Went from freelancer to registered business owner, hit $10K+ consistent months, landed a dream client, started coaching 6 and 7-figure entrepreneurs inside a $35K/year mastermind, and unlocked a new freaking dimension inside my brain. Need I say more?

This program and Alex’s incredible guidance and expertise brought me from insecure and hiiiiiighly skeptical fresh copywriter to profitable and confident AF marketing strategist. The best part? I’m just getting started!

JANAINA

“Warning: You WILL Transform & Achieve Your Wildest Goals.”

If you’re ready to hit your money goals, experience celebrity Marketers, and meet your copywriting best friends, welcome to Reign!

JENNY

Warning: You WILL Transform & Achieve Your Wildest Goals.

Before discovering Alex, I was unemployed. After? I hit 17k months multiple times. Reign gave me the community I didn’t know I was in dire need of as a freelancer working from home. There are no words for what Reign has given me. I’m debt-free, have a global community of friends who understand me and the struggles of freelance, and financial freedom. Alex has truly outdone herself this time!

Most memberships out there would charge 3x the amount that she does and provide 1/2 the quality. Joining Reign means getting exclusive access to high-level leaders in the marketing industry, constant flow of jobs, live calls to troubleshoot your business roadblocks, and the best part of all… a community to celebrate your wins and progress with!

If you’re ready to hit your money goals, experience celebrity Marketers, and meet your copywriting best friends, welcome to Reign!

Thanks Alex for pouring your heart and soul into this membership! You truly are the absolute BEST in the industry.

JENNY

“The Last Mentor You’ll Ever Need”

The community is unbelievable. There’s so much support to get through any issue, anything at all — if I’m struggling with anything around business, if I’m struggling around my skill set (which for me personally is copywriting)… there’s always someone there to be able to give advice.

JOHN

The Last Mentor You’ll Ever Need

Since I joined Reign, I’ve been able to change my life. I was working fulltime in a job that earned (me) pretty good money but didn’t fulfill me. I took a jump and went in with Alex and it was the best thing I’ve done. Literally game changing for me.

I’ve been opened up to a world where I didn’t think would be possible for people that came from a normal background, someone that came with a family, that was working to transition out of the standard 9-to-5. I didn’t think you could be around those sorts of people. Because of joining this group, I work with Emmy award-winning writers and 8-figure businesses — that’s not even a joke!

The community is unbelievable. There’s so much support to get through any issue, anything at all — if I’m struggling with anything around business, if I’m struggling around my skill set (which for me personally is copywriting)… there’s always someone there to be able to give advice.

And when you’re around people that are able to lift you up and push you on even further, the speed in which you grow is exponential compared to if you were trying to work it out on your own.

I’ve been with (Reign) for 10 months now and I’ve been opened up to a world of high level coaches that come in every month, every week to educate us, show us how $500 million businesses run, how they scale up and how that can be used for you in your business no matter how big or small.

I can’t recommend this group enough. If (you doubt) that you can gain from investing quite a sum of money (because it can seem quite scary to put in that much money every month), I promise you — the return is great. It just is. You apply yourself like anything else in life. It’s proven — I can’t deny it! And I’ll be happy to talk to anyone that says differently because the proof is in the pudding, and Alex is legit. There’s not many that will do what she does and go over and beyond what they need to… but Alex does.

JOHN

“Get Ready To Step Into The Best Version of Yourself”

Because of Reign, I have faith in myself, see endless possibilities, and have access to high-level circles that value and respect our line of work.

ANA CRISTINA

From Shadow To Shine – Get Ready To Step Into The Best Version of Yourself

The creative struggle is real, people! After the Launch Pad ended, I felt lost and I didn’t know how to navigate the murky waters of freelance uncertainty.

The Reign mastermind answered my dreaded question of “Now what?”.

Alex and the team did it again. They anticipated the problems and objections we would encounter in freelancing. Alex brought in mind-blowing industry leaders to elevate the way we showed up as copywriters. With the monthly topics, there was a natural flow to turn a side hustle into the lifestyle I desired for myself.

After two months of healing, hard work, and deciding I was going all-in to freelancing, I met my ‘Dream Client’ from the Reign job posting. I was able to partner up with a client that aligned with my values by being myself and having the willingness to be seen (without a hefty portfolio under my belt if I might add).

I made in 8 hours writing emails which took me a month from salary…to then 4x that amount in just two months. But it’s not about the money for me, it was about financial freedom. To be able to buy my husband his anniversary gift, to be present for my children the way I wanted while providing valuable support to my clients…that made all the difference.

I couldn’t be more grateful for Alex’s ability to create a safe container for even the most inhibited copywriters to flourish. She was able to rally the most brilliant, kindest, and badass writers! I am honored to be amongst them and witness each unique journey. We celebrate our wins or progress and it doesn’t feel like competition…each one of us shines in our own light.

Because of Reign, I have faith in myself, see endless possibilities, and have access to high-level circles that value and respect our line of work.

If you are feeling on the fence, take a breath. First, make the decision if this aligns with ‘your why’. The ‘how’ will unravel later. Trust the process and yourself.

Still irrationally loyal to the Posse! <3

ANA CRISTINA

“The MOST radical group coaching program ever!”

My knowledge, self-confidence, and growth have skyrocketed! I meet some amazing forever friends, accountabilities partners, reach my goal of $10k months, and much more.

JENNY S.

The MOST radical group coaching program ever!

My knowledge, self-confidence, and growth have skyrocketed! I meet some amazing forever friends, accountabilities partners, reach my goal of $10k months, and much more. The group was so supportive, Alex and everyone were always willing to help, encourage and push you out of your comfort zone for growth. I’m so glad I took the leap and joined – the experiences I had in Reign were boundless, memorable, and wouldn’t trade it for the world!

JENNY S.

“The confidence I gained in Reign was the missing piece.”

I am now moving into running my business with an unwavering belief that I can help people. There’s no better feeling than that. The sky’s the limit for me and it’s thanks to Reign. Thank you Alex, I’m forever grateful xoxo

SHAWNNA

The confidence I gained in Reign was the missing piece.

When I was thinking about joining Reign, I knew that I was ready to uplevel by building my own copywriting business and leaving my 9-5 job. At the time that I signed up, I didn’t exactly know where I’d get the money to pay for it but I trusted the Universe.

Within 2 days of saying Hell Yes, I signed a retainer client and I have honestly not looked back since. Where do I even begin on what I’ve learned as a Reign Maker? Not only did I get formal coaching on how to really succeed in copywriting because Alex knows her shit, what I’ve taken away is much greater and deeper than that.

Good programs help you acquire knowledge. Great programs help you develop an unwavering belief in yourself and your ability, what you’re truly meant to do here on this earth. That confidence for me as a “veteran” writer was the missing piece.

Nine months into Reign, I’m quitting my full-time job and have four clients I’m already serving. A profound mindset shift happened for me as I transitioned out of my job. I was having the impact I always wanted to have and I didn’t even realize it. I never strayed away from WHO I AM and that mattered. It was impossible for me to even see that I had grown that much UNTIL I made the decision to walk away. And I never would have walked away had I not had the confidence that I built as a member of Reign.

I am now moving into running my business with an unwavering belief that I can help people. There’s no better feeling than that. The sky’s the limit for me and it’s thanks to Reign. Thank you Alex, I’m forever grateful xoxo

SHAWNNA

“I Can’t Believe I Now Hit $10K Consistently Every Single Month”

Reign is truly unmatched. Alex and her teachings have changed everything for me. <3

KELSEY W.

I Can’t Believe I Now Hit $10K Consistently Every Single Month

Before joining Reign, I was fairly new to the copywriting world. I had been freelance writing for four years, but I wasn’t satisfied so I started to look elsewhere.

I finished the (Launch Pad) program in March 2021 and I was excited but nervous to jump into this new world of copywriting.

I was hesitant to join Reign when I saw the price because I hadn’t invested that much money in myself or my passion for writing before. But I can tell you it has been the single best investment I’ve EVER made to date, and here’s why.

Reign helped me gain the confidence and skills I needed to not only uplevel my copywriting, but my business, my offering and my life (seriously, EVERYTHING).

Prior to joining Reign, I didn’t understand how to grow and scale my business. My income had plateaued, I didn’t have the confidence to raise my prices or the network I needed to feel supported.

Now, I have a community of like-minded, badass people who support each other like we’re family. We bounce ideas off each other, ask questions when we’re stuck, send each other clients and celebrate each and every person’s wins on the daily.

In addition to our incredible group of Reignmakers (many of whom will become lifelong friends), we also get direct access to powerhouses in the industry, and learn from some of the best educators in the world. The value provided in this program goes WAY beyond a simple copywriting uplevel program, but a powerful, in-depth, well-rounded mentorship that you won’t find anywhere else.

Reign is truly unmatched. Alex and her teachings have changed everything for me <3

KELSEY W.

“Reign, THE Mindset Shift!”

With the Write & Ignite Challenge and the Copy Posse Launch Pad, I learned skills that I didn’t even know I could master. Alex is a no-BS coach. She teaches concrete skills with a practical approach. So, joining Reign was a no-brainer. And a total game changer. Between all that you learned from the experts she brings in and the supportive community she created with her team, you can only uplift your skills.

NATACHA

Reign, THE Mindset Shift!

With the Write & Ignite Challenge and the Copy Posse Launch Pad, I learned skills that I didn’t even know I could master. Alex is a no-BS coach. She teaches concrete skills with a practical approach. So, joining Reign was a no-brainer. And a total game changer. Between all that you learned from the experts she brings in and the supportive community she created with her team, you can only uplift your skills. My mindset has completely changed over the months. I left the freelancing habits behind, leveled up, and became an entrepreneur. REIGN is THE key to a whole new world where you realize that even the sky is probably not the limit.

NATACHA

“Alex changed my life… AGAIN.”

Alex brings in so much value and these amazing specialists — you feel like you have VIP access.

MISI

Alex changed my life… AGAIN.

Yeah, she can do it twice! I was already working as a copywriter full-time in a pretty nice job. Once I joined Reign, I got the courage to really step into what I knew all along which was — I was meant for more. Alex brings in so much value and these amazing specialists — you feel like you have VIP access to all the top marketers, copywriters, business specialists that you can possibly imagine. As a result, four months after I left my full-time copywriting job, I more than doubled my income and made my first 10k month ever. So, if you want to have a blast, make more money, and have an amazing community who has your back, just join Reign. You’ll love it.

MISI

“Cracking myself wide open to achieve sky-high breakthroughs…”

I’ve got 95% of my clients, thanks to Reign. As well as an in-depth understanding of who I am and what type of clients I want to serve.

SORINA M.

Cracking myself wide open to achieve sky-high breakthroughs…

When I entered Reign, I wasn’t independent financially. I had no stable clients, and the thought of paying the monthly membership was daunting.

That’s why I challenged myself to join it, so I would force myself to find clients and be able to pay every month.

Otherwise, I would have probably convinced myself to accept less than I deserved. I didn’t want to start my copywriting career feeling unsure.

The LaunchPad gave me the knowledge I needed to become a skilled copywriter, but without Reign, I wouldn’t have dissolved most of the limiting beliefs regarding my self-worth.

I’ve got 95% of my clients, thanks to Reign. As well as an in-depth understanding of who I am and what type of clients I want to serve.

To me, Reign is like a magnifying glass-it points out my flaws and insecurities. However, it also flushes out my strengths and pushes me forward, full steam ahead.

I’ve never felt so close to a bunch of people I never saw, and yet they are always there for me, allowing me to pick up their brains.

If you’re in the trenches, looking for a surefire way to grow-not only in your business but in most areas of your life-you’ll find a heart-centered space that supports and 10x your progress.

SORINA M.

If there’s ONE thing I wish I knew sooner…

Let’s face it — as sexy as your side hustle is (and the freedom that comes along with it)…

Things can get pretty lonely.

When I started my copywriting business in 2012, I went from an exotic overseas job at one of the fastest growing personal development companies, surrounded 24/7 by 50+ likeminded teammates from all over the world…

To building a new career from scratch in a brand new city, in a tiny rented bedroom, in complete solitude…

Literally overnight.

I had just gone through a horrible breakup, had one friend who lived nearby, no clients, and no community to lean on for support…

And most of my closest friends and family didn’t get me.

They wondered why I had given up the security of a full-time job and the title of Creative Director of a multi-million dollar startup at age 25…

All to pursue my own business that was making approximately zero dollars (and eating up my measly savings)

I have to admit… there were many days I’d ask myself “Alex, what in the f*** were you thinking?”

But I was determined to make it work. No matter what.

Fast-forward a few years and I had a multi-6-figure copywriting business.

Looking back now, I’m damn grateful for every difficult decision I made because it got me to where I am today…

BUT…

If there’s ONE thing I wish knew sooner…

It would be the importance of finding a community of like-minded entrepreneurs who were on the same path – a place to go to ask for help, share challenges and celebrate my growth.

I never gave myself space to celebrate and, I’ll be honest, when I first started…

I was stuck in the “I don’t need anyone, I can do this on my own” lone-wolf mentality.

I had so much pride (and ego) that I felt like getting support or mentorship was for other people – people who didn’t really get it.

It’s humbling and a little embarrassing to admit that now…

Because the cold hard reality was, I was freaking scared…

Scared of failing…

Scared of asking for help…

Scared of putting myself out there…

And, worst of all, scared of letting people down.

I came up with every reason in the world why I had to do it on my own (hello, Imposter Syndrome).

It wasn’t until I started investing in myself – masterminds, coaching, and other high-level programs – that my business took off…

Because beyond the support of like-minded peers, was the indescribable value of learning from the right experts at the right time…

Imagine geting personalized and immediately actionable business advice so you can avoid the painful process of trial and error, learn what’s working in the industry right now and make shit happen.

This is the advantage I want to give you in REIGN.

What took me YEARS to figure out, you’ll discover in just 12 months because you are NOT doing this on your own.

You’ll have peers who are rooting for you, have your back and give you the accountability, validation and boost you need to overcome any obstacle (because collectively, we’ve seen it all)

And you’ll have access to my network of high-level coaches and experts so you can better leverage your time, grow your skill and take your copywriting business to $10K a month and beyond.

It was this combination of community, guided education and high-level access that helped me dramatically transform my income, my freedom, and my life…

So, if you’re at all feeling that scrappy-little-lone-wolf inside, give it a loving kick in the booty, will ya? 

Because success is NOT a solo mission.

This club is for you if you’re ready to make a commitment to unlocking the next version of yourself, hitting your audacious goals, and building your dream business this year…

And I’m making a commitment to be by your side month after month to help you get there.

A Proven Roadmap From Side Hustle To 6-Figures

As a new business owner, it can be so overwhelming to know where exactly to focus first. The abundance of information and resources available out there can be intimidating…

That’s why we’ve created a carefully curated and guided roadmap of high-level coaching, proven action plans, and mind-blowing insider tactics that you can access instantly when you join REIGN.

Because this is the first time I’m reopening the doors to this membership since early 2021, you’ll have access to DOZENS of private masterclasses, trainings and discussions designed to help you scale from side-hustle to 6-figures.

Here are just a few of the trainings you have instant access to inside the REIGN Clubhouse.

Goal Setting & Strategic Visioning

Masterclass With Emmy-Award Winner, Giovanni Marsico

Get ready to set your Reign Maker vision, so you can kick off your journey and kick out imposter syndrome. In this powerful REIGN masterclass, my friend, mentor and business coach, Giovanni Marsico, shares his strategies on how to get five $2,000/month retainer clients and create a roadmap to your dream 6-figure business. Giovanni is an Emmy-Winning Producer and Founder of Archangel — a global membership and coaching organization that helps Changemakers start, grow, and scale their dream businesses so they can exponentially scale their impact.

$1000

Yours FREE As A Reign Maker

Manifestation & Mindset

Masterclass With Multimillion-Dollar Success Coach, David Neagle

Multimillion-dollar global mindset coach, bestselling author, and entrepreneurial expert, David Neagle, teaches you how to awaken “the successful mind” and reveals his mindset tools and sales secrets — so you can show up more confidently on discovery calls, position yourself with expert authority and charge more for your highly sought-after services.

$1000

Yours FREE As A Reign Maker

Branding & Networking

Masterclass With Apple Veteran, Anita Stubenrauch

An ex-Apple veteran who worked her way from store employee to executive speechwriter (including designing presentations for Steve Jobs!) — today Anita Stubenrauch runs her own brand vision-writing agency, Cause:Effect Creative. In her masterclass, she’ll take you through her proprietary process and powerful questions to ask when creating a stellar creative brief, share the 5 biggest takeaways when it comes to building (and writing for) a soul-aligned brand, and reveal the ins and outs of what high-level purpose-driven leaders and organizations are doing to create brands that fuel action and make people FEEL.

$1000

Yours FREE As A Reign Maker

Branding & Networking

Masterclass with Social Media Expert, Dot Lung

How do you use social media to grow your personal brand, build authority and find clients? How do you support your clients in organically growing a social media audience and creating raving fans? Which social media strategy is the “right” one for you? Dot Lung, the Mother of Social Dragons, will show you how to organize a variety of content and themes for ANY account, create strategies that slay, and build themes that engage an audience. She’ll also reveal her 6 element formula to make irresistible content for yourself and your clients — the same formula she’s used to help develop digital marketing strategies for big clients like OFFF Festival, Teachable, Wix, Sonar, and Facebook.

$1000

Yours FREE As A Reign Maker

Branding & Networking

Masterclass with Publicity Expert, Selena Soo

Not all copywriters want (​or like​) to be center stage, in the limelight, or front and center. In fact, most copywriters get INTO copywriting so they can fly under the radar. So what’s the secret to building a bulky client and email list… without being “loud”? In this special bonus masterclass with publicity and marketing strategist Selena Soo, she’ll reveal what it takes to overcome your visibility fears and roadblocks and her signature approach to crafting a killer call to action that’ll get your audience saying HELL YES to your offer.

$1000

Yours FREE As A Reign Maker

Money Management & Financial Intelligence

Masterclass with Financial Expert, Robert Gauvreau

Statistics show most businesses fail within the first year of launch… so what’s the secret to fueling your growth as a freelancer or business owner AND bypassing the oh-so-familiar growing pains? In this finance masterclass with the award-winning accountant to Fortune 500 and Growth 500 businesses, Robert Gauvreau — he debunks conventional accounting practices and breaks down his top strategic tips for creating financial clarity and growth in your freelance business the sustainable way… so you can create like a master but scale like a hustler, no matter what the economy.

$1000

Yours FREE As A Reign Maker

Manifestation

Masterclass with Money Mindset Strategist, Allyson Byrd

As a Money Mindset Strategist and Transformational Leadership Coach, Allyson Byrd has been changing the game by supporting multi-million dollar entrepreneurs worldwide to live a life of love, fire, passion and power. In this masterclass, you’ll discover how she overcame decades of self-shaming, perfectionism, anxiety, people-pleasing, and other self-sabotaging habits to build a successful international career. She’ll also reveal her tools for reinventing your life and secrets for tapping into the INFINITE power within so you can create the life of your dreams and get what you really want in business, home, and relationships with more ease.

$1000

Yours FREE As A Reign Maker

Marketing

Masterclass With Email Copywriting Expert, Justin Goff

Studies show over 306 BILLION emails are sent each day worldwide with an average of 200 emails in 1 person’s inbox on any given day… so knowing what type of email works for a business is crucial to cut through the noise. A copywriting coach that focuses on teaching copywriters how to engage, captivate, and sell through email marketing — Justin Goff shares his top 4 email strategies for converting your copy (even to a cold audience), based on his stellar portfolio with Golden Hippo, Dan Lok, Agora Financial, V-Shred, 4Patriots, Mike Geary, Danette May, Six Pack Shortcuts, Natural Health Sherpa, and more.

$1000

Yours FREE As A Reign Maker

Marketing

Masterclass With Leading Advertising Expert, Molly Pittman

Social media is constantly changing, updating, and shifting the algorithm, so how do you stay on top of it all and create powerful ads that actually work today? Leading digital marketing strategist, educator and CEO of Smart Marketer, Molly Pittman shares her powerful campaign structures that work TODAY, best practices for growing your biz OR your client’s biz with Facebook & IG Ads, and what to keep in mind (and what to avoid) when writing ad copy.

$1000

Yours FREE As A Reign Maker

Branding

Masterclass with Branding Specialist & Author, Deb Gabor

“Leading Expert” doesn’t come close to describing Deb Gabor’s passion for brands. More accurate? Brand Evangelist. She’s the founder and CEO of Sol Marketing, a strategy-led marketing firm for organizations such as Allrecipes, The Associated Press, Dell, Microsoft, NBC Universal, and NPR — and author of bestsellers Branding is Sex and Irrational Loyalty. In this masterclass, you’ll get up close and personal with Deb’s controversial views on branding and how YOU can use that idea to change the playing field in your business and your client’s businesses.

$1000

Yours FREE As A Reign Maker

Systems, Processes & Productivity

Masterclass With Operations Expert, Kate Erickson

Kate Erickson is the heartbeat at Entrepreneurs On Fire, an award-winning podcast where John Lee Dumas interviews inspiring Entrepreneurs who are truly shaking up the industry. In this masterclass, Kate will teach you the 4 surprisingly simple steps to create any system in your business so you can streamline your operations and reclaim at least 10 hours per week — stopping overwhelm in its tracks and giving you the space and freedom you need to fire your business up!

$1000

Yours FREE As A Reign Maker

Branding & Networking

Masterclass With Freelancing Expert, Jay Clouse

In this exclusive masterclass, Alex interviews freelancing expert, Jay Clouse, about his own journey from freelancer to creator – including how he built a personal brand, launched a successful podcast, created a powerful community of freelancers and turned one stream of income into multiple. He then shares his powerful strategies on how to CREATE your dream clients and grow your network in a way that doesn’t feel icky.

$1000

Yours FREE As A Reign Maker

And MANY MORE — All Waiting For You Inside…

Reign Is For You If…

You’ve completed your portfolio and you want to build solid experience. As a Launch Pad graduate with a complete program portfolio, you instantly qualify as a Posse-trained copywriter who’s ready to make it reign!

You’re already a copywriter. Whether you’re a fresh copywriter with zero clients under your belt (yet) or an experienced copywriter with years to your resume — you want to learn the skills you need to scale your copywriting business.

You’re ready to reign. You’re a self-led action taker who has made the clear decision to step into your power, establish your authority and become a reigning copywriter in your niche.

You’re a lifelong learner committed to growth. You have endless curiosity and a passion for continuously expanding your knowledge, your mindset and your practice.

You want to cultivate meaningful & real peer relationships. It’s important for you to connect with and learn from others who share the same values and support your growth.

You want to think & dream bigger. You want to build your authority, attract your dream clients, and set goals so big they make your toes tingle.

You want to serve humanity. It’s not enough that you attract high-paying clients — it matters to you that you ONLY take work that creates value, uplifts others, and aligns with your personal mission.

You want to change the narrative. Let’s take over the Internet with inclusive, progressive, and compassionate storytelling that will make this world a better place for everyone to thrive in.

Reign Is NOT For You If…

You’ve never learned copywriting basics. While there will be opportunities for members to brainstorm copy hooks, get feedback and exchange copywriting tips and techniques, REIGN is not a club where you learn copywriting 101.

You just want to make a quick buck. There’s no such thing as overnight success. This yearly membership is about building a long-term, sustainable, real money-making business that leads with authenticity and value — it’s not a place to get rich quick.

You’re not committed to making the world a better place. As copywriters, we are given the rare gift of persuasion. When you join this club, you’re taking a vow to use your skills for good and to create messages that are inclusive, empathic and truly help people.

You’re not a team player. This is not a competition, it is a supportive environment for copywriters to encourage and learn from each other. This is for team players who have an open mind and each other’s backs — not energy vampires who suck.

You are a tire-kicker. This is not for people who want to “try it out” and half-ass their way to a successful copywriting business. We’re putting our hearts and souls into this club and we expect the same in return.

You need a lot of hand-holding. This is a community where we support, encourage, and respect each other (and ourselves). Around here, we take full responsibility for our own growth and fiercely honor others’ boundaries –  without projection, blame or entitlement.

You’re a negative ned! If you tend to complain, compare or argue just for the sake of it — please stay away. We’re all about love, respect, and constructive feedback ‘round here. No downers allowed in this clubhouse.

“Reign is the kick-ass community you need in your life.”

Being a business owner can be a lonely experience, so it’s important to surround yourself with people who are cheering you on as you go, no matter what happens. And you get that with Reign.

ASH

Reign is the kick-ass community you need in your life.

Reign has given so much to my copywriting business. The level of experts that come to Reign to share their knowledge and experience is phenomenal. I’ve learned so much being part of this mastermind. But that isn’t even the best bit! Being a business owner can be a lonely experience, so it’s important to surround yourself with people who are cheering you on as you go, no matter what happens. And you get that with Reign. A place where you can celebrate wins and reflect on how you can do things differently in your business… all with people who are on the same journey as you. The community aspect of Reign is fantastic!

ASH

“Blown Away.”

It’s also been so incredible to have the relationships that I’ve built in Reign and go through this copywriting journey together.

LINDSAY

Blown Away.

When I first started Reign, I was a little baby copywriter, unsure how I was going to turn this side gig into an income generating career. I felt like a newbie — not confident in my abilities or my pricing and just overwhelmed by all of the complexities that come up when you’re trying to grow your skillset as a copywriter and build a business from scratch on your own. 

Right now, I look back and am just blown away by how much — both in terms of income, which has doubled and some months even gone way beyond that — and also in terms of confidence and systems I’ve built in my business because of direct knowledge that I’ve gotten from guest experts: How I structure my business, how I invoice, how I handle sales calls and discovery calls, and literally all of the ins and outs of running a copywriting business.

The level of guest experts that we have come in are mind-blowing. And the fact that we get backstage access to ask questions about our own business and to job postings by clients that are looking for premium copywriters — have been amazing.

It’s also been so incredible to have the relationships that I’ve built in Reign and go through this copywriting journey together. We’re all on the same path, we cheer each other on, we support each other, and we know each other’s businesses, strengths and niches. It’s really cool that when there’s a job posting on the board that we think would be a good fit for somebody in the group — we actually tag each other.

It just goes to show you the caliber of people, support, encouragement and awesomeness that you will find in the group. I mean, where else are you going to find a group of people who are going through life doing the same thing with you as you are  and building a copywriting business — that you can go to and ask all of the questions that are coming up for you? Like how do you handle a client issue? What should you charge for a particular project? What payment processor should you use? What’s the best client management system?

We also do this really fun thing called Pop-up Copy Shop. That’s where you can host an event and invite people to join and basically get an extra set of eyes to look at your piece of copy. So if you’re working on a project and you’re having trouble coming up with a headline, for example, you can have some copywriters join and brainstorm with you to help you craft a headline. 

So If you’re thinking about joining, do it. We will be on the other side with open arms, ready to welcome you in, support you, encourage you, answer all of your questions and watch you grow like crazy.

LINDSAY

“I couldn’t imagine the past year without it!”

Reign is hands down the best community on the internet for copywriters and creative entrepreneurs! I’ve made so many amazing friendships and feel so supported in my copywriting journey. Alex’s leadership is world class and the speakers are really inspiring.

MEL

I couldn’t imagine the past year without it!

Reign is hands down the best community on the internet for copywriters and creative entrepreneurs! I’ve made so many amazing friendships and feel so supported in my copywriting journey. Alex’s leadership is world class and the speakers are really inspiring. Being able to workshop our struggles and challenges in an intimate and supportive community is really valuable- I feel like my confidence and knowledge has grown hugely over the past year and the way I show up with my clients has completely transformed for the better.

MEL

“The Best Thing I Could Have Done for My Business”

But mostly, the community I’ve found in this group is the most powerful and transformative element of Reign.

BETHANY C.

The Best Thing I Could Have Done for My Business

Reign has been a complete game-changer for me. I have progressed further in the last 9 months (in both my business and personally) than I would have in 5 years, trying to go it on my own. Because of the marketing and business knowledge I’ve acquired from months of masterclasses, expert interviews and Q&A sessions with Alex, I’m able to market myself as more than a basic copywriter…and I charge like it! 

But mostly, the community I’ve found in this group is the most powerful and transformative element of Reign. Alex has a way of bringing people together who deeply and authentically care about each other, and that has been the most motivating and encouraging aspect of this coaching program. 

I was just a newbie when Reign started and I am so grateful for everything I’ve learned and the relationships I’ve formed because of it. It seemed like a big investment at first, but I am SO glad I did it….the value far exceeds the price!!

BETHANY C.

“I got to $10K in 4 months but that’s not even my favorite part…”

What I truly adore about Reign is the people. I’ve met some of my best friends on the program and I’ve had the chance to connect with leading industry experts from marketing to finance to even cryptocurrency.

DAYANA

I got to $10K in 4 months but that’s not even my favorite part

Reign works. The big promise of the program is that it will help you get to $10,000 a month and for me, I did so in four months! But the money is not my favorite part about Reign. What I truly adore about Reign is the people. I’ve met some of my best friends on the program and I’ve had the chance to connect with leading industry experts from marketing to finance to even cryptocurrency. It’s a fun place and it’s the place where people come together to level up, support one another and understand each other. And if you’ve ever done any of Alex’s courses before, you can expect no less than her utmost loyalty and dedication.

DAYANA

“I learned so much…”

So if you’re looking to scale your business with a group of fun, loving, hardworking, supportive, creative, diverse, and badass people…

CHI

I learned so much from the amazing masterclasses and accountability groups!

Before Reign, I was afraid to be seen, hardly posted on social media, focused on the smaller goals instead of seeing the bigger picture, and tried to navigate my copywriting business alone in the dark. 

Now I have more clarity on how to run my business, how to approach the way I work with my clients, confidence to go after better and bigger opportunities, hold myself accountable with my monthly accountability groups, gain major strides with my once-limited knowledge of the marketing world (which I constantly use), and continue to be motivated and inspired by all the lovely members along with the one and only Reign Master Alex Cattoni.

Reign opened up the door for me to make valuable connections with other freelancers, business owners, and highly valued experts (marketing, finance, mindset, branding, etc.) whose masterclasses are gold and would have cost me an arm and a leg each! 

So if you’re looking to scale your business with a group of fun, loving, hardworking, supportive, creative, diverse, and badass people who always fill you with positive energy, teach you something new, be your accountability partner, and all the while getting to meet and learn from the latest experts, you’re in the right place!

CHI

“Dang this was a good decision.”

It’s an incredible community that feels like the support system I have been craving as a solopreneur.

KELLI

Dang this was a good decision.

This mastermind still continues to blow my mind. Not only do I hear from experts that I have purchased books on Audible from ON THE REGULAR, but it’s an incredible community that feels like the support system I have been craving as a solopreneur. In fact, I met a dear friend on day 3 post-sign-up that I’ve now been able to meet in person and I’m pinching myself because our friendship is even better IRL. 

Alex’s energy, approachability, insane knowledge, and industry connections is something that is inspiring, intoxicating and so damn valuable. I’m so thankful I said YES to Reign. Like everything Alex does, it surpassed my expectations. Alex always over-delivers and Reign is NO exception.

KELLI

What Your REIGN Membership Includes

12 x Live Monthly Masterclasses With Industry-Leading Experts ($6,800 Value)

12 x Live Monthly Reign Storm and Q&A Sessions ($4,800 Value)

12 x Live Reign Maker Rallies ($2,400 Value)

12 x Live Member Spotlights ($3,600 Value)

Extra Training & Action Guides ($1,500 Value)

Access To The Private REIGN Community ($1,000 Value)

Total Value: $19,300

Exclusive Offer For Launch Pad Grads

Limited-Time Only: Join REIGN Now & Get $3000 Off

The value of this yearly membership is almost $20,000…

And many serious entrepreneurs happily pay that for access to an exclusive membership club of this caliber because of the high-level tools and practices, industry-specific training, and expert strategies that massively boost their bottom line…

In fact my private mastermind – which only meets 3 times a year – costs $25,000 to be a part of…

But, today, you’ll become a Reign Maker for much, much less than that.

When we open the REIGN doors to the public, membership will be by application only and will cost $997/month…

But, because you completed the Launch Pad program, we’re extending you a personal invitation to join this elite group of copywriters at a massive discount not available to anyone else.

When you join REIGN now, all you’ll pay is just 12 monthly payments of $997 $697 or save even more when you pay in full (a fully write-off-able business expense).

And, when you join now, your heavily discounted membership price will be locked in forever. You’ll never pay a penny more.

This exclusive Launch Pad offer will disappear when REIGN doors close at midnight on May 1st.

Plus you’ll also get these exclusive Reign Maker bonuses…

Free Access To All Future Copy Posse Programs

As a Reign Maker, you get free and unrestricted access to all other and upcoming programs and challenges launched by the Copy Posse (for as long as you’re a member in good standing). Yes, really. When you’re a Reign Maker, you get an all-access-pass to all things Posse.

$2000

Yours FREE As A Reign Maker

Premium Posse Job Board

As a Reign Maker, you get access to my REIGN Rolodex, the Premium Posse Job Board – this is where we post jobs by select 6-8 figure clients who are specifically looking to hire more experienced, Posse-vetted copywriters who are actively investing in themselves and growing their skillset. This is a massive opportunity to not only find your dream projects or retainer clients, gain top-level experience, develop a stellar portfolio, and get seriously paid — but easily make back the annual membership fee in FULL like many of our current members have.

$5000

Yours FREE As A Reign Maker

SPECIAL BONUS WHEN YOU PAY IN FULL

30-Minute Private Coaching Session With Alex

Pay-in-full today for your annual membership and get a private 30-minute coaching session with Alex where she will work with you to identify your business goals and core challenges so we can curate the most transformational experience possible for you.

$500

Yours FREE When You Pay In Full

REIGN MAKER

GUARANTEE

For Launch Pad Grads Only

My goal with REIGN is to help you dramatically transform your confidence, business and income.

I am so confident that you’ll receive tremendous value, mentorship and growth from this membership, that I’m going to do something I’ve never done before (exclusive for Launch Pad graduates ONLY – I won’t be offering this to anyone else).

If after 3 months, we haven’t helped you land at least one retainer client paying you $700/month or more that will cover your Reign investment over the course of the year (so it’s essentially like you’re getting the membership for free) – or received the value and outcomes you came for – you can leave the group and forfeit your Reign Maker status. No hard feelings.

All you have to do is email me after 90 days, let me know you’d like to leave the group and I’ll happily cancel your future payments (or, if you paid in full, give you back 75% of your purchase).

This guarantee is not something I will offer to the public. It’s only for the Posse fam because I know you’re not here to take advantage or snag the awesome perks then cut and run, and I truly want to make this a ‘no-brainer’ decision for you to join.

I know that you will show up with integrity, determination and pure Posse Power, ready to take action. That’s why I’m willing to help make this commitment a little easier for you.

Doors Close In:

2022/05/02 00:00:00

Become a
REIGN MAKER Today!

PAY IN FULL

Pay in full & save $3,000 (PLUS get a private coaching session with Alex).

$9997

$6997

PAYMENT PLAN

Pay in 12 easy monthly payments of $697.

$997 x 12

$697 x 12

All orders processed on a secure server.

Frequently Asked Questions

If you’ve taken a Posse copywriting course and/or have a portfolio of relevant copywriting samples (such as a landing page, website copy, promotional emails, etc.) — REIGN is the perfect next step for you to grow your copywriting business.

As a Launch Pad grad, this membership was MADE for you.

Doors Close In:

2022/05/02 00:00:00

Become a
REIGN MAKER Today!

PAY IN FULL

Pay in full & save $3,000 (PLUS get a private coaching session with Alex).

$9997

$6997

PAYMENT PLAN

Pay in 12 easy monthly payments of $697.

$997 x 12

$697 x 12

All orders processed on a secure server.

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