Are you an entrepreneur who needs a high-converting sales page that actually works in today’s online marketing climate?

Are you a new founder, coach or consultant ready to put your work out there but don’t have thousands of dollars to pay a copywriter (yet)?

Are you a freelance copywriter who is struggling with a client’s sales page and needs fast-track guidance to get high-quality copy out in under a week? 

Or are you an aspiring copywriter who wants to have a freshly-minted professional sales page in your portfolio so you can get clients ASAP?

Join Alex Cattoni, Founder of The Copy Posse, for her 5-Day Write & Ignite Challenge.

In this step-by-step video program, Alex will teach you the EXACT sales page formula and writing process she has used to help dozens of businesses execute multi million-dollar launches and countless students land high-paying copywriting projects and clients.

Claim your spot and join the Challenge now.

DAY

1

How To Create A Bomb-Ass Sales Page Brief

Without a solid brief, you’ll kill conversions before you even begin to write your sales page. My 5-question copywriter checklist will help you get started on the right foot by really understanding your product, your prospect, and your unique selling proposition.

DAY

2

The 6 P’s To Keep Them Reading

This powerful writing exercise will help you indoctrinate, educate and empathize with your prospects so that they believe in your product… and actually want it! The Wheel of Persuasion includes 6 proven writing prompts to help you build trust, create believability and inspire action.

DAY

3

How To Map An Irresistible Offer

You’ll learn how to craft compelling copy for any product or service using my simple 4-point Offer Matrix. From conversion triggers to marketing must-haves to proven persuasion principles, this is the exact framework I use to make an offer absolutely irresistible.

DAY

4

16 Steps To Crazy Good Conversions

Now it’s time to put everything you’ve learned into action! You’ll get your hands on my highly coveted sales page formula — a step-by-step framework for writing a sales page from start to finish. Plus tips and tools on how to keep people reading, create effortless transitions, and use persuasive formatting.

DAY

5

How To Get Attention With 3 Powerful Hooks

Voila! You have your sales page drafted! Now learn how to get and keep your prospect’s attention with powerful and precise headlines. You’ll get my H.O.T. headline formula, 3 powerful hook templates, plus my final sales page checklist so you can make sure it’s glossy, saucy and Posse-approved!

It is the central piece that converts your prospect into a paying customer, and the most valuable copy asset you can have for your product or your portfolio.

There’s a reason that copywriting has been named one of the highest paid freelance gigs of 2020.

In fact, many entrepreneurs pay up to $10,000 for an experienced copywriter to write their sales pages for them.

It’s the fuel that funds their entire business…

And it takes expert guidance, strategic preparation and a proven formula to get it right

Which is more important now than ever before.

Over the past year, I’ve come across so many business owners that are scrambling to scale online…

And struggling to create, update and innovate their sales pages in response to the recent shifts in the online marketing climate.

Unfortunately, not many are able to find a copywriter they can rely on to churn out a great sales page in the time (and budget) they want…

And a lot of copywriters aren’t equipped with the training and knowledge they need to write a sales page that actually works today – based on proven principles and frameworks

And many aspiring copywriters are stuck in that painful copywriter catch-22: no clients and no portfolio. (I get it. Approaching a dream client without any meat to show? It’s pretty much pointless.)

Between running my agency, my copywriter coaching programs and my YouTube community of over 60,000 subscribers  — I can only take on a few select clients a year…

That’s why I decided to do whatever I could to make this skill as accessible and affordable as possible for those who need it…

So YOU can write your own high-converting sales page from scratch and ignite your business ASAP.

This got me thinking…

What could I give you that goes way deeper than my free YouTube tutorials… yet charge way, way less than my exclusive coaching programs?

How could I teach you how to write the single most important and lucrative copy asset in the shortest amount of time?

That is what inspired me to create the Write & Ignite Challenge.

In just 5 days, I’ll teach you how to write a high-converting sales page…

Following my proven and powerful sales page formula.

Before this, the only way to get access to this formula was through my exclusive coaching program, the Copy Posse Launch Pad, which costs $2,997 to enroll.

But when you join the Write & Ignite Challenge today, you’ll get it for $97.

That’s right. For just $97, I’m giving you my step-by-step process and proprietary formula that I personally follow for every single sales page I write…

And — you’ll get access to the Copy Posse through our private Facebook Group.

The value of this challenge is $3,750 and, to be honest, my team said I was crazy to offer this to you at such a massive discount. I might regret it later…

But there is a catch…

You see, it’s my mission to empower and inspire copywriting that is heart-centred, empathetic and 10000% authentic so that there are fewer robotic, spammy and douchey sales pages on the Internet. We’ve all had enough of those…

So this is ONLY for those who are fiercely committed to using these copy powers of persuasion to sell products and services that genuinely help people. Cool?

If you can Posse-promise me that we have a deal.

I’m going to make this easy for you. I’m going to help you get one foot in the door in five days instead of five weeks or five months…

I’m going to teach you the foundational skills and highly-coveted secrets of writing a sales page that will boost your conversions, create returning customers and set you apart from the rest… 

And all you need to do is invest a few hours a day and one low payment of $97. You in?

I’m a copywriter, marketing strategist and the founder of The Copy Posse. Over the past decade, I’ve helped launch several successful brands and partnered with many of the hottest transformational authors and businesses on the planet — writing high-converting sales copy, scaling multi-million dollar brands, and crafting iconic promotional campaigns.

I’m also the co-host of the Flight Club Mastermind, a $25,000/year private membership event that gathers the world’s leading internet marketing entrepreneurs to share and learn proven strategies and actionable tactics for scaling their business quickly.

In 2019, I started The Copy Posse, a team of writers with a passion for crafting compelling copy that combines the power of authentic brand storytelling with proven marketing principles. By 2020 we had grown a global community of over 150,000 copywriters and entrepreneurs through my YouTube channel and my copywriter coaching program — The Copy Posse Launch Pad.

We are the new school of copywriters.

“The value you provide is outstanding!”

Alex, you and your team do an exemplary job of creating a repeatable system for success in doing the central function of digital marketing: copywriting. The system of avatar building, problem excavation and creating a convincing solution is repeatable and robust. I know the work you put into this was enormous, but what really shows is that you have been perfecting these steps for many years.

MONICA WILLIAMS

The value you provide is outstanding!

Alex, you and your team do an exemplary job of creating a repeatable system for success in doing the central function of digital marketing: copywriting. The system of avatar building, problem excavation and creating a convincing solution is repeatable and robust. I know the work you put into this was enormous, but what really shows is that you have been perfecting these steps for many years. I am so happy that you chose to share them with us, because the value you provided is outstanding.

MONICA WILLIAMS

“I am enjoying this experience so much!”

I can’t tell you how uplifting it has been having like-minded people…

CHLOE COCKERILL

“I am enjoying this experience so much…”

I am enjoying this experience so much, and I can’t tell you how uplifting it has been having like-minded people to share questions, concerns, and wins with. Especially in the solo freelance world.

CHLOE COCKERILL

“I’ve learned so much from the Challenge this past week

“I’ve learned so much from the Challenge this past week and I am so thankful to have found your YouTube Channel. It’s inspiring to know I can truly change the projection of my career, life and business with my love and passion for writing.

GABBY JACKSON

“I’ve learned so much from the Challenge this past week

I’ve learned so much from the Challenge this past week and I am so thankful to have found your YouTube Channel. It’s inspiring to know I can truly change the projection of my career, life and business with my love and passion for writing. I always thought it was going to be a hobby and here I am – able to get paid for it. Truly. Grateful.

GABBY JACKSON

“HOLY CRAP!!! I am just seriously amazed at the value!!!!”

I’ve taken my share of $97 courses in my self-trained coaching journey and what we’re all receiving here – ESPECIALLY this Sales Page Formula! – is like night and day compared to the value of ANY PROGRAM I’ve taken before.

ART

“HOLY CRAP!!! I am just seriously amazed at the value!!!!”

I’ve taken my share of $97 courses in my self-trained coaching journey and what we’re all receiving here – ESPECIALLY this Sales Page Formula! – is like night and day compared to the value of ANY PROGRAM I’ve taken before.

ART BURNS

“I’m loving everything about this course.

I am LOVING being part of such an awesome virtual community…

“I’m loving everything about this course.”

It opened up a world of opportunities and learning for me. I’m feeling really inspired and so excited to find a new niche, build a portfolio, and venture into the copywriting world! I am LOVING being part of such an awesome virtual community. I’ve never attended a course where literally EVERYONE is so kind, supportive, and eager to engage meaningfully. It’s so great to be connected to so many talented and aspiring copywriters.

KATE ROYLE

Who this challenge is for

You’re a wordsmith at heart who’s ready to leave your day job, start your copywriting side hustle and make real money with your writing skills.

You’re a new copywriter who wants to have a freshly-minted sales page to include in your portfolio so you can get clients ASAP.

You’re already a freelance copywriter who wants to take your marketing skills to the next level with proven fast-track guidance and support.

You’re a marketing consultant who wants to modernize your copywriting knowledge so that you can rule your niche and charge premium rates for your services.

You’re a new founder, coach, or entrepreneur ready to engage, nurture and convert your leads into customers but don’t have the budget to pay a copywriter (yet!).

You’re a business owner who wants to write a high-converting sales page in under a week so you can rock your next launch or promotional campaign.

What You’ll Get With The Write & Ignite Challenge

5 x Recordings of 90-minute Group Trainings ($1,250 value)

Step-by-step workbooks and exercises including the proven Copy Posse Sales Page Formula ($500 value)

2 x Recordings of 60-minute Q&A sessions ($500 value)

Access to the Write & Ignite Facebook Group for networking, discussions and check-ins from the Copy Posse team ($500 value)

Lifetime access to all recordings of all 5 training videos and Q&A sessions.

Total Value: $2,750

PLUS Get These 3 Bonus Video Trainings

FREE BONUS #1

Case Study with Dayana Aleksandrova

How Dayana Ignited Her Copywriting Business From Scratch In 2020 (And How You Can Too)

($250 Value)

Get invaluable perspective as one of the Copy Posse’s previous star students, Dayana, shares her journey of how she rebuilt her entire career from scratch after the pandemic destroyed her career in the travel industry. Despite not having ANY copywriting experience, Dayana managed to land multiple clients within weeks of finishing the program, including landing a $80,000/year copywriting gig with a fast-growing 9-figure lifestyle brand.

FREE BONUS #2

Interview with Copy Posse Launch Pad Alumni

Where Are They Now? — How 5 Aspiring Copywriters Found Their First Clients

($250 Value)

In this Q&A interview with Season 1 graduates of Alex’s flagship copywriting coaching program — the Copy Posse Launch Pad — you’ll discover how these 5 aspiring copywriters and business owners used the techniques and templates that they learned (including the Sales Page Formula that you’ll access in this challenge) to ignite their copywriting businesses.

FREE BONUS #3

Over-The-Shoulder Guided Copywriting Critique

Copy Hot Seat — Watch As Alex Reviews 3 Student Sales Pages

($500 Value)

During this bonus video training, Alex reviews and critiques 3 of her student’s sales page. Watch as Alex shares her screen and shares valuable insight and simple tricks to take a sales page from good to great.

Claim your spot now for one easy payment of $97.

$3750

$97!

All orders processed on a secure server.

Frequently Asked Questions

The Challenge takes place over 7 total videos, 5 Group Trainings and 2 Q&A sessions. There will also be three bonus sessions unlocked after the Challenge ends.

All videos are recordings from the live Write & Ignite Challenge, which took place in November 2020. 

You’ll be able to access these videos via the Copy Posse Membership Portal. You’ll be given access to the portal as soon as you enroll in the Challenge. Day 1 will be unlocked immediately and a new video training will be unlocked every day thereafter. 

You will also be invited to join the private Write & Ignite Facebook group, which is a valuable way for you to network with fellow participants and help each other along your short journey!

Claim your spot now for one easy payment of $97.

$3750

$97!

All orders processed on a secure server.

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